Not long ago I was talking to a friend of mine who was interested in radio. Interestingly enough, I’ve always been a late-night radio listener over the years, and I wouldn’t think of doing something like this myself. As we got to talking, we wondered if radio is dead, and if these days people’s time is so divided between the internet, social networks and television that there are not many people listening anymore.
Nevertheless, this is not exactly so, and the top syndicated radio stations that play in the late-night seem to have a whole following, and there is less competition at night. Maybe this is because there is a limited audience, and the best show wins, while everyone else is competing for the first time ride during the workday commutes. Regardless of what the things are as they are, I know that I am mostly a night person and do most of my best thinking and work in the evening hours.
This is more common than you think, because many people who are interested in technologies, innovation, science fiction and intellectual discourse are also night people. So, what about a midnight run radio show specializing in technology topics; Tech Talk – Would This Be A Decent Radio Talk Show Format? Well, it turns out that there are some tech talk stations, but only a few of them are syndicated that run in the evening hours. I’m quite surprised that more people do not do this because that’s when their audience listens.
Obviously, if the radio personality of tech-talk is quite popular and syndicated, they can probably move on to the daytime hours that allows more listeners. Still, if you’re a newbie, trying to break the radio, there’s a fat chance in hell that a local sound listening to radio station will give you the time of day, but they may give you some play for the game. Is it worth a shot? Well, this is where our conversation took place while we were at the local Starbucks discussing the radio opportunities for late-night talk shows.
Personally, if there was a station that played tech talk in the evening hours in my area, I would definitely listen. And I’m sure others would have, especially those who work the night shift. If you are thinking of getting into radio, you will have to put in hard work to get things done, which do not start in the evening, when there is little or no competition until you work yourself up to the quality participation in the first time ride time. Of daily commuters? Indeed I hope that you will please do all this and think about it.